GELLIFY Middle East
Supporting organizations with innovation advisory and the advanced technology of startups, infused with smart investments.
Your B2B innovation highway
High impact advisory, implementation, and investment services leading to technology-based competitive advantage
A new community has been extended to the Middle East to better integrate the B2B innovation ecosystem, from tech investors to final users
An international technology transfer highway, bringing the best of the Middle East startups to Europe and cutting edge technologies to our home front
Implementers of strategic initiatives to bring your projects to the next level, by leveraging startup and internal venturing technologies
Empowerers of international entrepreneurs and high tech investors
GELLIFY Middle East Leader Bio
CEO and Co-Founder of GELLIFY Middle East
C-level senior advisor, executive, and entrepreneur
Massimo Cannizzo is a C-level senior advisor, executive, and entrepreneur. He specializes in the space of innovative technologies across multiple industries and countries. Cannizzo, before starting his venture with GELLIFY Group, recently served in the role of Global Data Strategy Lead at Accenture Strategy, as well as the Tech & Digital Consulting Lead for South Europe and Middle East in Accenture Consulting. Cannizzo began his 28-year career with a five-year tenure in aerospace systems in the U.S. and Europe. He then joined Accenture, where he drove innovation and transformation programs in multiple European countries and different industries, including telecommunication, banking, insurance, energy, public services and retail. Cannizzo graduated in 1992 with a master’s degree in Telecommunication Engineering at the University of Rome. He is the father of three children and has resided in Dubai, UAE since 2012.
CEO & Founder of GELLIFY GROUP
Entrepreneur and manager with history of multiple successful exits
Fabio Nalucci is distinguished as an entrepreneur and manager. He built two companies in the analytics environment, i4C Analytics and SPSS, one of which went global and was recognized in Gartner’s 2014 Magic Quadrant for Advanced Analytics Platforms. i4C Analytics then made an exit, being acquired by Accenture Global. Nalucci subsequently became the Senior Global Manager for Accenture Analytics. In 2017, he launched GELLIFY – the first B2B platform to connect businesses with innovative technologies from startups and infused in-house capabilities. He is also an active member of the academic community as a published researcher and lecturer at Milan State University and Bologna Business School. Born in 1975, Nalucci is married and has one child. He resides in Bologna, Italy.
What they say about us
In the last five years, we have realized how essential it is to have investments both in the traditional financial sector and in venture capital and private equity. Investing in startups and B2B has been the way to go for us. GELLIFY is facilitating this process for Azimut Wealth Management. We recently participated in their capital increase and this is the most exciting development for us. Our partnerships have been the key to completing our competences and having success with startup investments. GELLIFY has been our vehicle to expanding into the startup world.
GELLIFY is creating an incubation program that hybridizes the two worlds. The parent company invests in the startup and reduces its risk based on the percent of ownership they’re willing to take on. This is an opportunity that is being overlooked. This is one of the models I haven’t seen anyone doing before.
GELLIFY is creating and developing a different kind of ecosystem. It is important to reflect on what kind of intermediaries you create to make the (innovation) ecosystem work.
We are an energy and technology company, but we don’t build technology ourselves. We are good at building the global renewable energy system. Enel works with startups who produce the technology and then we deploy it.
Not all innovators have to be rioters, but they do need to be people who are willing to do what no one else has done. The stakes involved in going forward and the reputational effects of having acted are so bad, most people would never do it. An innovator does it anyways
Going back to GELLIFY's Corporate Entrepreneurship days where we discussed the different ways to bring and nurture innovation in established companies. A company's culture is crucial to build sustainable and lasting innovation; women’s inclusion (as well as a broad diverse team) is an important part of this cultural change and of its success.
A “platform” which analyzes and organizes information related to landlines, mobile networks, and data plans, in order to help companies save money on telecommunications costs.
A group of “data-driven tech companies” dedicated to the development of AI software solutions for marketing, sales, and finance.
A real-time customer engagement software vendor which primarily serves communication agencies, as well as large brand events in B2B2C and retail.
An innovative startup that implements online fundraising and digital communication instruments in order to help donation culture to flourish.
The only Italian company in the IT sector that provides the market with a solution to digitize their sales processes. The solution, based on cloud technology, supports sellers throughout the entire sales cycle.
A collaborative supply chain solution that integrates all suppliers, whatever their dimension, language, or tech infrastructure, and automates the purchasing process.
A Silicon Valley-founded B2B SaaS which serves talent management with artificial intelligence algorithms for monitoring employee satisfaction.
The first Instagram influencer marketing platform that creates, accumulates, and positions influencers.
A software and engineering company focused on applying computational intelligence to resolve scheduling and product design problems in diverse sectors, all through its Kimeme technology.
A digital platform whose plug-&-play products increase productivity and focus on involving line workers, without requiring any connection with machines or infrastructurel. In October 2019, TechMass made an exit when TeamSystem SpA acquired control.
Jumple unites the advantages of the digital world and physical points of sales with its humanoid robot. Jumple came to life during a company building project with Intesa San Paolo Innovation Center and GELLIFY.
Enerbrain’s energy-saving system is based on machine learning and improves air quality and comfort metrics such as humidity, temperature, CO2, and pollutants with real-time optimization.
A research lab focused on advanced cryptography and blockchain with the mission of bringing innovative solutions for electronic identities and signatures to market.
A SAP consulting services company with specialties in document management. DDM Technology analyzes organizations’ document processes and how they implement projects to dematerialize documents related to active and passive financial cycles.
A high tech project factory which uses AI to design objects and experiences with an innovative avatar concept.
An open source UX platform that realizes applications on open-source Kubernetes. The platform enables the production of personalized light enterprise and native cloud applications. It harmonizes the UX with omnichannel logic, accelerating time to market.
A UK-based startup with a platform for storing crypto assets. It is the most secure service of its kind on the market because it combines hardware, software, processes, biometrics, and standard security protocols.
Remediate the Flag (RTF) is an online training platform teaching modern techniques for the development of secure software. It offers practical exercises in real development environments, created on demand in a few seconds and accessed through the web browser. It offers a free limited platform and an Enterprise SaaS platform.